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Building Customer Loyalty and Retention with Financial Wellness

Traditional banking services alone are no longer sufficient to maintain customer loyalty. Today’s banking customers demand more than transactions and simple accounts; they want financial guidance and tools that can help them thrive. As consumers become increasingly conscious of their overall financial health and seek more support from their financial institutions, banks and credit unions must evolve beyond basic transactional relationships to become true partners in their customers’ financial journey. Financial wellness initiatives that incorporate

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Communicator Awards Winner

Founded nearly three decades ago, the Communicator Awards honor creative excellence for marketing and communications professionals. The competition receives over 3,000 entries annually from agencies, production firms, creative and communications professionals, graphic designers, and design/public relations firms. DataPath is honored to be a seven-time Communicator Awards winner. 2025 DataPath earned three honors in the 2025 Communicator Awards competition, including two Excellence awards. The Excellence awards were given to two DataPath’s white papers titled, “The Great

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NYX Awards Winner

The NYX Awards is a prestigious international competition that recognizes and celebrates excellence in the creative and marketing industries. Award categories include Advertising & Design, Strategic Communications, Marketing Campaigns, and Digital Media. Founded in 2018, the NYX Awards has received thousands of entries from more than 60 different countries. DataPath is honored to be a winner of multiple NYX Awards. Other notable honorees include well-known brands such as Embraer Commercial Aviation, State Farm, Burger King,

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Mental Health Stipends Gaining Popularity – How TPAs and PEOs Can Support Employer Groups

Employers are increasingly acknowledging the vital role of supporting employee mental health. One notable trend is a dramatic increase in the availability of employer-sponsored mental health stipends, marking a fundamental shift in how organizations approach workplace wellness. Professional benefit administrators, such as TPAs and PEOs, are well-positioned to support these mental health initiatives with selected CDH and well-being accounts. Learn more about mental health support and what roles workplace benefits accounts can play. The Growth

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Hermes Creative Awards Winner

The Hermes Creative Awards is an international marketing competition judged annually by the Association of Marketing and Communication Professionals. The competition, which started in 1994, has received over 200,000 entries from over 100 different countries, ranging from individual marketing communicators to Fortune 500 companies. DataPath is honored to be a multi-year winner of the Hermes Creative Awards. Other recent winners include AT&T, Accenture, Amazon Business, Blue Cross Blue Shield, Caterpillar Inc., Cisco Systems, Cleveland Clinic,

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Top Compliance Pitfalls for TPAs — And How to Avoid Them

As a third-party benefits administrator, you serve as the compliance backbone for client plans. Navigating ever-changing regulations, managing COBRA efficiently, safeguarding sensitive information, and administering benefit funds requires vigilance and expertise. A single oversight can result in substantial penalties and damage to your reputation. Here are some of the most common compliance challenges facing TPAs today, with actionable strategies to protect your business and better serve your clients. Changing Regulatory Requirements Managing employer benefit plans

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Boosting Financial Wellness with Emergency Savings Accounts (ESAs)

Financial insecurity remains a persistent challenge for American workers. More than half of Americans cannot cover an unexpected $1,000 expense without borrowing money or selling something, according to Bankrate’s 2024 Emergency Savings Report. This financial vulnerability doesn’t just affect employees’ personal lives. It also directly impacts workplace productivity, retirement readiness, and retention rates. Emergency Savings Accounts are growing in popularity and can be a powerful tool for benefits administrators and employers to strengthen employee financial

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The Great Benefits Reset of 2025

As we progress through 2025, employers and employees are navigating what some industry experts are calling “The Great Benefits Reset.” Economic changes, shifting workforce expectations, and updates in healthcare policies are driving organizations to rethink their benefits strategies, especially regarding health benefit accounts. It is more important than ever for HR leaders and employees to understand these options to make the most of their healthcare investments. The Driving Forces Behind the Benefits Reset Economic Pressures

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COBRA Administration and Compliance in 2025

COBRA stands for the Consolidated Omnibus Budget Reconciliation Act. It’s a key health insurance option for American workers and their families. It allows people to keep their employer-sponsored health coverage in certain situations. They can keep it if they lose their job, have reduced hours, if the employee dies, or if their marital status changes. This can provide comfort during difficult times. Third-party administrators must keep up with federal and state COBRA rules. This ensures

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GLP-1: To Cover, or Not to Cover?

The emergence of glucagon-like peptide-1 (GLP-1) receptor agonists, such as semaglutide and tirzepatide, has greatly improved weight management by providing significant help with weight loss. However, their high costs and growing demand have led to a complex debate among employers about whether to cover them under group health plans. Efficacy and Rising Demand GLP-1 drugs are very effective for weight loss. Semaglutide, for example, can help people lose 15% to 20% of their body weight, making it a strong choice for treating obesity, and demand has surged. An estimated

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