Marketing Services

Professional Marketing Solutions for Third-Party Administrators

Ready to grow?  We can help.

DataPath Marketing Services delivers unique, trend-setting and surprisingly affordable marketing services for third-party administrators of employee benefits plans.

Put our extensive industry knowledge, professional experience, and award-winning creative talents to work on your business expansion goals.

Why DataPath Marketing Services?

  • Industry-experienced: Why pay a marketing firm to learn about your industry? The DataPath team is deeply experienced, with an average tenure of 7 years each in the benefits administration field.
  • Award-winning: Our marketing team has won over 10 national awards since 2018 for creativity and effectiveness in health information delivery. 
  • Benefit-adept: Fluent in all account types, including FSA, DCFSA, HRA, ICHRA, QSEHRA, EBHRA, HSA, LSA, SLRA/SLRP, Benefits Debit Cards, COBRA, State Continuation, Direct and Retiree Billing, Medicare Advantage/EGWP, and more.
  • Comprehensive: Available services include a wide range of TPA and broker needs.
DataPath Marketing Services
Sales and marketing collateral

Sales and marketing collateral

Participant education materials

Participant education materials

Email and direct mail marketing

Email and direct mail marketing

Tradeshow materials

Tradeshow materials

PowerPoint presentations

PowerPoint presentations

Whitepapers

Whitepapers

Webinars

Webinars

Social media and blog writing

Social media and blog writing

Video production

Video production

Websites

Websites

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Eagle Ridge Services

DataPath’s Marketing Services is a wonderful resource and their marketing team is easy to work with. Their work helps differentiate us and enables us to provide the best possible branded service and relationships.

Neil Bartholomew Founder

À la Carte Services and Pricing

Social Media/Email

DataPath Marketing Services

Direct Mail

DataPath Marketing Services

Events

DataPath Marketing Services

Education

DataPath Marketing Services

Service

Price

Social media post (per insertion/per platform)

$25

Blog article (500 words; $20 per additional 100 words)

$100

Email template (header and footer, no other graphics or copywriting)

$150

Marketing email (header and footer, copywriting, graphics, per email)

$250

Postcard (two-sided; any size up to 5x7)

$250

Postcard (two-sided; sizes larger than 5x7)

$350

Sales sheet (per side)

$350

Sales letter (per page)

$150

Logo development ($100/hr., min. 4 hours)

$400

Trade show banner (copywriting, design, printer-ready artwork for sizes up to 40” x 80”)

$500

Brochure (up to 8.5x11 flat; $375/side; min. $750)

$750

Infographic ($150 per data point; min. $750)

$750

PowerPoint presentation deck (sales or educational; simple transitions; $75/slide; min. $750)

$750

Enrollment booklet (up to 8.5x11 page size; $150/page; min. $1,200)

$1,200

Whitepaper (Includes research; up to 2,500 words; $300 per additional 500 words)

$1,500

Webinar script and PPT slide deck (Up to max. of 30 minutes and/or 20 slides; this is minimum, inquire for additional minutes or slides)

$2,500

Video and Web

DataPath Marketing Services

Package Services and Pricing

Foundation Services Package

Foundation Services Package

Creative concepts, copywriting, and graphics for:

  • One corporate brochure
  • Individual sales sheets for up to 6 lines of service
  • Participant education/enrollment booklets for up to 6 lines of service
  • Monthly social media calendar and weekly posting for up to three platforms
  • Two blog posts monthly

$1,000 Startup + $750/Month

Save 20% over à la carte

Growth Services Package

Growth Services Package

Everything included in Foundation Services Package PLUS

Creative concepts, copywriting, and graphics for:

  • Once-monthly email for broker/employer marketing (client provides email list and subscription to Mailchimp, Constant Contact, or similar)
  • Once-monthly email for participant/employee education (client provides email list)
  • One recorded sales webinar (30 minutes)

$2,000 Startup + $1,325/Month

Save 25% over à la carte

Supercharged Growth Package

Supercharged Growth Package

Everything included in Foundation and Growth Services Packages PLUS

Creative concepts, copywriting, graphics, and WordPress execution for:

  • Website design, copywriting, and layout (up to five pages)*
  • SEO optimization
  • Two landing page versions for email marketing lead capture

$3,000 Startup + $1,500/Month

Save 30% over à la carte

* Website services not available à la carte or as an add-on to lesser packages. Developed exclusively in WordPress. Client pays hosting fees.

Video Services

Video Services (Add-On to Services Packages Only)

  • Development of creative concepts
  • Script, voiceover, graphics, editing

$400 for the first minute, $100 per additional minute**

** Does not include live-action filming or production.

Except where indicated, all pricing for both À la Carte Services and Packages includes copywriting, graphic design, stock photos or illustrations where appropriate, digital output (PDF, HTML, Word, or PPT template), and file preparation for commercial printing if needed. All pricing is “plus” any printing, list rental, email client subscription, mailing, shipping, or website hosting costs.

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Comparative Solutions

DataPath Marketing Services has been a big help to Comparative Solutions. We've always found them to be knowledgeable and responsive. Whatever challenge might come up, we know they'll have our backs.

Thea Feltzs President and CEO