DataPath Financial Wellness Solutions

Financial Wellness Solutions for Banks and Financial Institutions

Bridging the Gap in Financial Wellness for Banks and Financial Institutions

Today’s companies and consumers expect more than traditional banking services. They are looking for holistic financial wellness solutions. Health Savings Accounts (HSAs) and other tax-advantaged benefits are at the forefront of this shift.

DataPath empowers banks and financial institutions to drive new revenue streams with a comprehensive HSA growth strategy. By adding the DataPath solution to your existing services, you can increase deposits, drive revenue growth, attract new customers, strengthen client relationships, ensure regulatory compliance, and more.

What if you could drive growth and strengthen relationships with enhanced financial wellness solutions? Contact us today to learn how quickly you can implement a profitable HSA growth strategy with DataPath.

HSA growth strategy for banks and financial institutions

The Gap in Financial Wellness

Bridging the Gap with DataPath

Why Partner with Us?

The Gap in Financial Wellness

HSA Market Opportunity for Banks and Financial Institutions

HSAs are among the fastest-growing financial products, with assets projected to reach $175 billion by 2026. 

Yet 68% of HSA assets currently reside outside traditional banks, presenting a significant opportunity to capture deposits and expand financial services.

Customers served! $ 125 billion in HSA assets by 2026

Only

32%
with traditional banks

The Time to Act is Now

74% of employees want financial guidance from their employers

97% of employers feel responsible for their employees' financial well-being

91% of employers report improved employee satisfaction and retention when offering financial wellness benefits

60% of banking customers are willing to switch to an institution that provides better financial wellness features

Bridging the Gap in Financial Wellness with DataPath

Expand Your Financial Wellness Offerings with HSAs

With over two decades of HSA administration expertise, DataPath delivers a turnkey, cloud-based solution that empowers banks and financial institutions to launch and scale HSA revenue generation programs with ease.

Unlike other programs in the market, DataPath seamlessly blends into your existing banking services, offering a full financial wellness platform for employers, their employees, and consumer account holders.

By implementing our comprehensive financial wellness growth strategy with HSAs and other financial wellness accounts, your organization can:

  • Increase deposits
  • Drive new revenue through non-NII and fee revenue
  • Acquire new clients
  • Increase stickiness and engagement with current clients
  • Build long-term loyalty
  • Ensure HSA regulatory compliance

Expand Your Financial Wellness Offerings

Beyond HSAs, the DataPath solution includes additional employer-sponsored financial well-being products, including:

Emergency Savings Accounts (ESA)

Student Loan Reimbursement Assistance (SLRA) Accounts

Lifestyle Spending Accounts (LSAs)

Flexible Spending Accounts for Health and Dependent Care (FSAs, LPFSAs, DCFSAs)

Health Reimbursement Arrangements (HRAs, ICHRAs, QSEHRAs, EBHRAs)

COBRA Continuation Coverage Accounts

Why Partner with DataPath?

Start Growing with Us Today

DataPath is the technology and expertise behind your success in financial wellness solutions. We provide the tools and support you need to drive growth and position your bank as a leader in the market.

Why Choose DataPath?

  • Speed to Market – Quickly deploy a comprehensive HSA growth strategy tailored for banks and financial institutions.
  • Your Market, Your Brand – With our complete white-label solution, you can expand your brand identity even further in your markets.
  • Minimal Effort, Maximum Returns – Grow HSA deposits, retain customers, and generate new revenue streams with ease.
  • Holistic Solution – Seamlessly add HSAs and other tax-advantaged accounts with your existing financial wellness initiatives to meet the diverse needs of employers and employees.

Key Benefits of Working with DataPath

Proven Expertise

Benefit from our 40+ years in benefits technology, 20+ years of experience in HSA management, regulatory compliance and financial services

Turnkey Growth Strategy

Launch a financial wellness program tailored for your business and commercial clients, along with HSA options for retail consumers

Complete White-Label Solution

Elevate your brand identity with our comprehensive white-label solution, using our technology and expertise to enhance your presence in the market.

Comprehensive Support

Access expert sales support, employer and consumer call center, employer support services, marketing materials, consumer education, and regulatory compliance guidance

Digital-First Services

Provide intuitive, automated solutions that align with modern consumer financial planning

Stronger Customer Engagement

Deepen relationships with business clients while expanding visibility among retail banking customers

HSA growth strategy for banks and financial institutions
HSA growth strategy for banks and financial institutions

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